Slow on mobile
Most of your visitors arrive on a phone. If the page stalls, they tap back and pick the next result.
Web design services
Web design services that turn visitors into enquiries
We design and build custom websites for Australian businesses that want more than a pretty homepage. Our web design services cover strategy, copy, design, development and SEO, so your new site loads fast, ranks on Google and makes it easy for the right people to get in touch. We're based on the Gold Coast and work with businesses right around Australia.
- years designing websites
- 11+
- years designing websites
- Australian clients
- 250+
- Australian clients
- Google rating
- 5.0
- Google rating
Built as
Advanced websites, mobile first
Rated 5.0 on Google
Custom web designConversion copywritingAdvanced website developmentSEO foundationsMobile-first layoutsAnalytics and trackingWebsite redesignsLanding pages
01The problem
Most business websites look fine and still lose leads
A good-looking website is the easy part. The hard part is getting a stranger to trust you enough to call, book or send an enquiry, often within ten seconds, on a phone, while they compare you with three competitors.
We see the same problems every week. Pages that take five seconds to load on mobile. Headlines that talk about the business instead of the customer. Contact forms buried at the bottom of the page. Services explained in jargon that only makes sense to the owner. None of it looks broken, so it rarely gets fixed. It just quietly sends people to someone else.
Good website design fixes that. It starts with how your customers actually decide, then shapes every page, button and sentence around that decision.
No clear next step
When there's no obvious button to press, people do nothing. A clear call to action on every page changes that.
Nothing to trust
Visitors look for reviews, real projects and real faces before they trust you. Hide them and you lose the job.
02Our approach
Custom web design built around how your customers decide
We don't start with a template. We start with your customers. Before we design anything, we learn who you want more of, what they worry about, what they compare and what finally makes them pick up the phone. Then we give every page a job. Your homepage builds trust fast. Service pages answer real questions and rank for the searches your customers use. Your contact page removes every bit of friction we can find.
That's the difference between custom web design and a theme with your logo on it. A theme decides your layout for you. A custom website puts your best proof, your strongest offer and your easiest next step exactly where your visitors need them.
It also means your site grows with you. Adding a new service, a new location or a landing page for a Google Ads campaign is quick, because we build the whole thing from a flexible design system instead of one-off pages.
03What you get
What every website build includes
We scope every project to your business, but these parts come standard. No surprise add-ons for the basics.
- 01
Strategy and sitemap
A discovery workshop, a competitor review and a page plan mapped to the searches that bring you customers.
- 02
Conversion copywriting
Clear, plain-English copy written for your customers, with your keywords worked in naturally. You can also supply your own.
- 03
Custom UI design
Original design in your brand colours and fonts. We design the mobile layouts first, not squeeze them in at the end.
- 04
Fast, modern development
Hand-built as an advanced website and hosted on a global network, so pages load quickly and stay secure.
- 05
SEO foundations
Page titles, meta descriptions, schema markup, clean URLs, image optimisation and an XML sitemap, all set up before launch.
- 06
Mobile friendly design
Big tap targets, readable text and click-to-call on every screen size, tested on real phones.
- 07
Tracking and analytics
Google Analytics 4, Search Console and conversion tracking on forms and calls, so you can see what's working.
- 08
Launch and care
Redirects from your old site, speed testing and training for your team, then hosting, backups and updates.
04Signature thinking
Anatomy of a website that converts
Here's what we build into a typical service page. Scroll through to see how each piece helps a visitor say yes.
- 1
A headline about them
Say what you do, who it's for and where, in under ten words.
- 2
Proof above the fold
Star ratings, client logos or a real result sit right next to the headline.
- 3
One clear action
A single main button, repeated down the page, so nobody wonders what to do next.
- 4
Answers before questions
Pricing guidance, timelines and FAQs handle doubts before they turn into a lost lead.
- 5
Real faces and real work
Photos of your team and genuine projects build trust faster than any stock image.
- 6
Easy contact on mobile
Short forms, click-to-call and fast replies, so getting in touch takes seconds.
05How we work
Our website design process, step by step
A typical small business website takes around 6 to 10 weeks from kickoff to launch. Bigger builds with custom features take longer, and we'll give you a realistic timeline before you sign anything.
Step
01/05
- 01
Discover
We talk through your goals, customers and competitors, audit your current site and agree on what success looks like. You get a clear scope and quote.
- 02
Plan
We map the sitemap, page structure and keyword targets, then wireframe the key pages so you can see the flow before any design starts.
- 03
Design
We design your homepage and key pages in your brand, show you both desktop and mobile, and refine them with your feedback.
- 04
Build
Our developers build the site, polish the copy, set up SEO, forms and tracking, and test everything on real devices.
- 05
Launch and grow
We move your domain, set up redirects, submit your sitemap to Google and keep improving the site once real data comes in.
06Search ready
Web design and SEO, built in from day one
Plenty of websites get designed first and optimised for Google later. That usually means rebuilding pages, rewriting copy and losing months. We do it the other way round. Keyword research shapes the sitemap, so every service you offer gets its own page with a real chance of ranking.
Under the hood, your site gets clean code, fast load times, structured data that helps Google understand your business, and a build that aims to pass Core Web Vitals. If you're redesigning an existing site, we map every old URL to its new home so you keep the rankings you've already earned.
SEO friendly website design gives you a strong starting point. If you want to push harder in competitive searches, our ongoing SEO service builds on it month by month.
90+
Performance
95+
Accessibility
95+
Best practices
100
SEO
The Google Lighthouse scores we aim for on every build
Designed on the Gold Coast.Built for businesses all over Australia.
07Proof
Real results for Australian businesses
We measure a website by what it does for your business, not by how many awards it could win. Here's what a few of our clients have seen.
08Industries
Small business website design for the industries we know
We've built websites for tradies, builders, accountants, health clinics, recruiters, insurance brokers and professional services firms. Each industry buys in its own way. A homeowner hiring a builder wants to see finished projects and a licence number. A patient choosing a clinic wants to book online in two taps. An accountant's new client wants proof you understand their industry before they share their numbers.
Web design for tradies looks different to web design for a law firm, and it should. We bring what we've learned from similar businesses to your project, so you're not paying us to learn your industry from scratch.
- Builders and construction
- Electricians and plumbers
- Garage door and trade services
- Accountants and advisers
- Medical and allied health
- Insurance and finance
- Recruitment and HR
- Real estate and property
- Cafés, restaurants and venues
- Professional services
09Investment
Web design packages and what a website costs in Australia
In Australia, a small business website usually costs anywhere from a few thousand dollars for a simple brochure site to $15,000 or more for a larger custom build with integrations. The price depends on the number of pages, how much copy and photography you need, and any custom features such as online booking, quoting tools or ecommerce.
Affordable web design isn't about the lowest quote. A $500 template that never brings in an enquiry is expensive. A site that pays for itself with a few new jobs a month is good value.
You can work with us in two ways. Most clients choose a monthly plan, which spreads the cost of the build and includes hosting, care, SEO and ongoing improvements. If you'd rather pay for the website on its own, we quote one-off projects after a quick project review.
01
Starter
For focused local growth
$1,199/ month + GST
- Focused website build or redevelopment
- Managed hosting, security and website care
- Local SEO for your core services and area
- Analytics, call and form tracking
- Fixes prioritised by what holds enquiries back
02
Guru
For broader business growth
$1,499/ month + GST
- Larger website or broader redevelopment
- SEO across more services and locations
- Google Ads management (ad spend separate)
- Content and conversion work where it moves results
- More capacity to act on what we find
03
Pro
For competitive growth markets
$1,999/ month + GST
- Conversion-focused website or full redesign
- Competitive SEO and authority building
- Google Ads management (ad spend separate)
- Conversion optimisation and deeper reporting
- Priority support
Every plan includes a website build or redevelopment, managed hosting and care, SEO and SEM management, and analytics. Ad spend is separate.
Need a one-off website?
We quote standalone websites, redesigns, integrations and custom systems after a short project review. You'll get a clear scope and a fixed price before any work starts.
Request a project review10Why WDC
Why businesses choose our web design agency
A local team you can talk to
You deal directly with the people designing and building your site, here on the Gold Coast.
Results over awards
We judge our work by enquiries, calls and bookings, and we set up tracking so you can judge it too.
Straight answers on price
You'll know what's included, what costs extra and how long it'll take before any work starts.
We stick around after launch
Most clients stay with us for hosting, SEO and ongoing improvements long after the site goes live.
11FAQs
Web design questions, answered
A simple small business website usually starts from a few thousand dollars, while larger custom builds with bookings, quoting tools or ecommerce can cost $15,000 or more. With us, most clients start on a monthly plan from $1,199 per month plus GST, which includes the build, hosting, care and SEO. We quote one-off website projects after a short project review.
Most small business websites take around 6 to 10 weeks from kickoff to launch. Content is usually the biggest factor, so we help plan copy and photos early to keep things moving. Larger sites or custom features take longer, and we'll set a realistic timeline before work starts.
Yes. We design the mobile layout first, then scale up to tablet and desktop. We test every site on real phones for speed, tap targets and readability, because most of your visitors will arrive on one.
Every build includes SEO foundations: a keyword-led page structure, titles and meta descriptions, schema markup, fast load times, image optimisation, an XML sitemap and Google Search Console setup. Ongoing SEO to grow your rankings is part of our monthly plans.
Yes. Before launch we map every existing URL to its new page, set up 301 redirects, keep the content that already ranks and watch Search Console closely after go-live. A redesign done this way protects the traffic you've already earned.
Website builders can suit a hobby project or a brand new business testing an idea. Once your website needs to win work, they tend to hit limits on speed, SEO control and custom features. A custom website is built around your customers and grows with your business.
Just a conversation. Tell us about your business, your customers and what you want the website to do. We'll review your current site, suggest the right approach and send a clear proposal. If you have a logo, photos or existing copy, great. If not, we can help with those too.
Yes. We're based on the Gold Coast and build websites for businesses in Brisbane, Sydney, Melbourne and across Australia. Most of the process runs smoothly over video calls, and we're happy to meet in person where it makes sense.
Ready for a website that works as hard as you do?
Request a project review. We'll look at your current site, show you where it's losing enquiries and tell you honestly what we'd change. No pressure and no jargon.
Or call us on +61 (0)451 007 193