Web design and SEO for Real Estate Agencies
Real estate websitesthat win more listings.
Real estate website design isn't about repeating what's on the portals. It's about winning the next vendor and the next landlord. We build agency websites and run real estate SEO that turns your suburb knowledge into appraisal requests and managements.
Vendors
The audience your own site should win
250+
Australian businesses we've built for
2014
Building websites on the Gold Coast since
The inspection report
What's holding backmost agency websites.
Agency websites tend to be built for buyers, who mostly never visit them. Here's what we note on a typical walk-through.
Item 01
A second copy of the portals
The home page is a listings search that buyers already use elsewhere. Nothing on it is aimed at the owner deciding which agency to call.
Item 02
Appraisal requests go elsewhere
Owners searching "what's my home worth Burleigh" land on appraisal tools and comparison sites, which often pass the lead to whichever agent pays for it.
Item 03
Agent profiles with a photo and a phone number
Vendors want to see recent sales, suburbs, reviews and a bit of personality. A headshot and a mobile number doesn't win a listing presentation.
Item 04
Property management as an afterthought
One page, one paragraph. For many agencies the rent roll is the steadiest income there is, and the site does nothing to grow it.
How owners choose an agency
Real estate SEOaimed at vendors and landlords.
Buyers search for homes. Owners search for advice, values and agents. SEO for real estate agents means being the local expert in those searches.
We build suburb pages with genuine local knowledge: recent sales, what drives prices, who buys there and why your team knows it. Add appraisal and property management pages that answer owners' questions and make the next step easy, and your site starts earning listings.
Agent profiles, reviews and a strong Google Business Profile do the rest. Every page links to a short appraisal or management form that lands straight in your CRM.
Searches worth owning
- “real estate agent burleigh heads”Agent plus suburb, listing intent
- “what is my house worth gold coast”Appraisal intent, high value
- “property management fees brisbane”Landlord research, rent roll
- “best time to sell a house in qld”Question search, builds trust
- “switch property managers”Unhappy landlords, ready to move
What we build for agencies
A real estate websitebuilt to win business.
Real estate website design that looks as polished as your best campaign, with listings synced and every page working to win the next vendor.
- 01
A site that sells the agency
Sharp design, fast listing pages and agent profiles that show recent sales, suburbs and reviews.
Web Design - 02
Local SEO for your suburbs
Suburb pages and a strong Google Business Profile so owners nearby find your team first.
Local SEO - 03
Appraisal and management SEO
Pages built to rank for owner searches about selling, values and property management.
SEO - 04
Leads straight into your CRM
Listings fed in automatically and appraisal requests routed to the right agent with an instant reply.
CRM Integration
Real estate marketing that lasts
The portals sell the property.Your site wins the listing.
Buyers find homes on the big portals, and that isn't going to change. What the portals don't do is make an owner choose your agency. Many appraisal tools and comparison sites pass owner leads to whichever agent pays for them, so an owner who starts there may well end up with someone else.
Your website is the one place you control completely. Built well, it's where an owner reads about their suburb, sees your recent sales, gets to know an agent and asks for an appraisal. That's worth more to an agency than any number of buyers clicking through from a listing.
01
Suburb authority
Pages that prove your team knows the streets, not just the postcode.
02
Agents as the brand
Profiles that help vendors pick a person before the presentation.
03
Grow the rent roll
Management pages that answer landlords and make switching simple.
Real results
Proof we can stand behind,from businesses that sell on trust.
We don't have a real estate case study to publish yet, so we won't invent one. These results come from an accounting firm, a builder and a local trade: local businesses where trust and local knowledge decide who gets the call.
+420%S&R Garage Door ServicesLocal tradePhone calls and online bookings up +420% after launch.Read the industry page
+340%EEA AdvisoryAccounting and taxPage 1 Google rankings and a +340% lift in qualified leads.Read the industry page
+280%Newnham ConstructionsCustom home builders, Gold CoastQualified enquiries up +280% within the first six months live.Read the industry page
How we work with agencies
From appraisalto handover.
Stage 01
Project review
Your site, your suburbs, your competitors and where your listings really come from.
Stage 02
Suburb and service plan
Which suburbs, services and agents to feature first, and the searches behind each one.
Stage 03
Design and build
A polished site with your listings feed, forms, tracking and CRM connected.
Stage 04
Grow and refine
We watch appraisal and management enquiries, find what holds them back and fix it.
FAQ
Real estate website questions
Because buyers live on the portals, but vendors and landlords choose agencies. The portals are great for selling a property. Your own website is where you win the next listing: suburb knowledge, agent profiles, recent sales and an easy way to request an appraisal.
Real estate SEO is making your agency show up when owners research selling, renting or choosing an agent in your area. It covers suburb pages, appraisal and property management pages, agent profiles, your Google Business Profile and reviews. The aim is more vendor and landlord enquiries.
Usually, yes. Most Australian agency CRMs can feed listings to your website so they stay in sync without double handling. We connect the feed during the build and make sure listing pages load fast and look sharp on a phone.
Suburb and appraisal pages in a single area often start ranking within three to four months. Busier markets take longer. We track appraisal requests and management enquiries from the site, so you can see what it's bringing in.
Yes. Vendors pick an agent, not just an agency. A strong profile with recent sales, reviews, the suburbs they know and a direct way to get in touch helps each agent win listings and gives Google more to rank.
Our monthly plans include the website, hosting, care and SEO from $1,199 a month plus GST. One-off agency websites with a listings feed usually start from $7,500 plus GST. The project review confirms scope.
Services behind this work
- Web DesignCustom web design services for Australian businesses: fast, mobile-first websites built to rank on Google and turn visitors into enquiries.
- Local SEOLocal SEO services for Australian businesses: Google Business Profile optimisation, reviews, local citations and suburb pages that help you show up in the Google Maps 3-pack.
- SEOSEO services for Australian businesses: technical SEO, content, link building and local SEO that lift your Google rankings and bring in more enquiries.
- CRM IntegrationCRM integration for Australian businesses: website forms, calls, ads, job management and accounting connected to your CRM, so every lead and job lands in the right place without retyping.
Other industries we work with
- Builders & ConstructionConstruction website design and SEO for builders who want fewer tyre-kickers and more qualified project enquiries from people ready to build.
- AccountantsAccounting firm website design and SEO for practices that want better-fit clients from Google, not just more tyre-kickers asking for the cheapest tax return.